Latter-day Hero!

Someone has come. A lifesaver. A hero of the twentieth century. His name is Jeff Tarr, and he is only an undergraduate at Harvard University.

With humanitarian sympathy, keen initiative, and a sharp feel for money, Tarr has singlehandedlv introduced a major new remedy to the social dilemma of educated young America. He calls it "Operation Match." It is a dating service run by computer.

The idea is simple. A lovelorn university student sends away for a "Compatibility Research" questionnaire.

He completes and returns it, along with three dollars. Then he waits, while an Ibm 7090 computer "matches" his qualities and specifications with other individuals stored in the machine's "memory." Soon a letter comes in the mail, listing no less than five names and phone numbers.